Category Archives: Blog

In 2024, with rising smartphone use and advancing game technology, developers and advertisers will face a new landscape focused on engaging customers based on preferences while safeguarding privacy. The global gaming market is projected to reach $269 billion by 2025 and $240 billion by 2024. These days, mobile game ads are more than just annoyances; […]

Beyond only advertising, in-app transactions are essential to the commercialization of apps. Because of this, app developers are constantly searching for new partners who can help them maximize in-app purchases by bringing in high-quality users when they are working on user acquisition efforts. This article explores the nuances of user acquisition and how to combine […]

Advertisers are always looking for new ways to attract viewers and inspire meaningful interaction in the age of mobile user acquisition and online video consumption. Programmatic video advertising, a cutting-edge method that leverages data-driven automation to distribute highly targeted video advertisements on several digital platforms, is worth discussing. This cutting-edge technology automates the ad-buying process […]

Alexander Vasiliev, a partner manager at Yandex’s ad network, gave a speech at the “Gaming Industry” conference. He listed six common mistakes that developers of mobile games make when using ads to monetize their games. 1. Employing a single ad network Many developers believe that since their monetization is doing well, they just need to […]

When you notice that your direct traffic exceeds thirty percent, don’t rush to celebrate the success of your business by popping some bubbly. It’s likely that Google Analytics 4 has mistakenly attributed some website visits to direct traffic that don’t actually belong to them. An analysis of direct traffic statistics can help find these misattributions. […]

An offerwall currency sale, also known as an offerwall multiple credit promotion or offerwall special offer,. It is also referred to as an offerwall multiple credit promotion or an offerwall special offer. Offerwall currency sales are a fantastic method to give users an extra incentive to complete offerwall activities while also boosting user engagement and […]

Some even call Offerwalls infamous and outdated. Because it is not the most popular ad format out there. Offerwalls have the potential to generate a lot of income. Certain game genres and economics suit them the best. Which ones? How can you maximize their potential? Everything you need to know is right here. 1. Concerning […]

One distinctive technique to monetize your mobile game with ads is to use the offerwall ad type. It enables players to accomplish objectives in exchange for incentives, most frequently hard in-game currency. Offerwalls are a fantastic way to include advertisements in the game and provide users with an opportunity to engage with the advertising in […]

A CPA Smartlink is a new type of affiliate link that has developed in the market due to the advent of big data and the power of algorithms. Smartlinks might be the solution for your affiliate marketing strategy if you’re having trouble making money off of some of your traffic. 1. What are Smartlink’s? What […]

Marketers use a variety of measures to evaluate the effectiveness of their campaigns. The majority of businesses-about 65%-consider lead generation to be their biggest marketing difficulty. Some people only pay attention to their costs, while others concentrate on their income, and yet others only consider the ROI, or the ratio of their income to their […]