Offerwall ad networks provide publishers with a unique opportunity to monetize their traffic through performance-based affiliate marketing.
By presenting users with a variety of offers—such as app installations, surveys, and sign-ups—offerwalls incentivize user engagement and drive higher conversion rates.
1. What Is an Offerwall Ad Network?
What is an Offerwall Ad Network?
Developed by CPA affiliate networks, offerwall advertisements are a well-liked method of web monetization that are extensively utilized in gaming applications. As the name implies, after winning an in-game prize, users are shown an offerwall advertisement.
To put it simply, they can’t get something without first watching an offerwall ad. That being said, a user’s incentives may occasionally change, It could involve making an in-app purchase, completing online surveys, adding a new count on the app, or seeing several advertisements at once. Offerwall advertisements are useful for websites that provide incentives like free in-game purchases in addition to gaming apps.
An Offerwall ad network tracks the demographics of users and presents a list of the top-performing offers as a result. The majority of CPA ad networks create offerwalls across apps, games, and websites with ease using iFrame, JavaScript API tools, and SDK. Because of their considerable degree of customization, a publisher can alter the constraints and appearance to increase CR by 100%. Offerwalls, then, are excellent for any community or task-driven websites as well as gaming applications.
2. Offerwall Ad Networks’ Advantages For Publishers
After learning about offerwall ad networks and their operation, let’s take a brief look at publishers’ direct advantages.
1. Boosting Revenue
Boosting Revenue
Offerwall ad networks provide users with more offers and engaging rewards for viewing advertisements. High engagement then results in an increase in a publisher’s income.
In order to maximize conversion rates, offerwall ad networks can also automatically choose the top-performing offers. This is advantageous for publishers since it allows them to earn more money with a higher CVR.
2. Build audience loyalty
Build audience loyalty
Offering an extensive selection of content together with engaging incentives to improve user retention and brand loyalty, offerwall ad networks are among the best.
3. Flexible Payment Models
Flexible Payment Models
Regarding payment, no two publications have the same perspective. Leading offerwall networks tick the flexibility box by supporting a variety of payment models, including CPA (cost per action), revenue share model, and CPI (cost per install).
4. Breeze-fast integration
Offerwall ad offers are more akin to a lock-and-load feature on websites or mobile apps. Because they are simple to incorporate and don’t require a lot of technical expertise, publishers can begin generating cash more quickly.
5. Freedom from manual labor
Since an offerwall ad network only uses demographics, it reduces the amount of manual labor required of publishers. As a result, you, as the publisher, won’t have to put up with the tedious process of selecting and publishing pertinent offers. Offerwall ad networks also assist in the monitoring of fresh offers and the removal of outdated offers, which is a laborious task without the use of a PTC script.
To put it briefly, offerwall ad networks are essential choices for publishers that wish to:
- Boost the quantity of in-app purchases
- Increase user engagement and eCPM Make money from all non-paying users
- Promote user adherence
- Boost ARPDAU from superior users
- Bring in more premium users to boost ARPDAU (Average Revenue Per Daily Active User).
3. How Do I Pick the Top Offerwall Advertising Networks?
Given the variety of offline ad networks available, selecting the ideal one for your purposes may be challenging. These are some important things to think about while assessing offerwall ad networks. When selecting an offerwall advertising network in a crowded market, it’s best to have the following in mind:
- Ads in the same niche as your content must be available on the Offerwall ad network.
- They have to give you access to pertinent information.
- They need to have a large number of affordable marketers.
- The advertisements ought to be easy to use and vanish after a predetermined amount of time after the user does nothing.
- It should be well known that the Offerwall ad network pays its publishers on schedule.
Here’s a list of best offerwall ad networks for publishers in 2024.
1. Digitaltech Network
Digitaltech Network
With an emphasis on OfferWall and Rewarded Video Ad Monetization, DigitalTech is a Rewarded Ads Platform for Web, Mobile, and In-App Traffic. Publishers may monetize their traffic with its Offserwall and Rewarded Video solutions for iOS, Android, and the Open Web. Complementary APIs, such as an Offerwall API, a Reporting API, and a Static Offers API, will enhance and complete your monetization plan.
Advertisers can use their intelligent platform to plan, manage, and improve their rewarded ad campaigns through a variety of direct publisher integrations.
Important characteristics:
- Forms for reward ads
- Campaigns with several engagement
- Superior straight delivery
- Make money off of free users
- Many requests in exchange for virtual money
- Improved encounter for the user
- A higher rate of user retention
- Increased in-app purchases and revenue
Benefits:
With a hybrid header bidding system and waterfall setup, you may utilize Rewarded Video to monetize your browser and client-based games and services. It also enables you to benefit from a variety of video demands.
Set up CPI, CPA, or multi-engagement campaigns using its self-serve interface and obtain premium direct supply to manage your ad expenditures completely. Additionally, with the help of their delicate account managers, you may receive the best ad campaign plan and optimization.
2. AdGate Media
AdGate Media is a user acquisition and wall app monetization tool that assists you in increasing your revenue through apps with incentives. Their business strategy centers on using incentivized advertising to link users of well-known apps with high-end global businesses. Publishers can monetize their app, game, or website by using their offer wall-rewarded ad unit.
Through the use of rewarded advertisements, publishers can use AdGate to enhance their revenues and revenue generation.
3. Adscend
Adscend Media want to help its clients save money. They facilitate it by offering consumers the opportunity to receive rewards for quick tasks like watching videos or downloading apps. Adcend Media is the name of the mobile device advertising market. Developers can use the Adcend Media platform to distribute their applications and/or Web content across mobile ad network exchanges and networks in over 100 countries.
Instead of watching an offensive commercial, wouldn’t you rather watch one that was interesting? Adscend Media is committed to providing top-notch advertising and user experiences. They created this platform with the idea that advertising should benefit all parties involved, since they are all about it. You don’t have to worry about getting paid because Adscend offers user-friendly account management tools that make it easy to track income.
4. Yeahmobi
Yeahmobi is a big data and artificial intelligence (AI)-powered supplier of intelligent marketing services dedicated to helping businesses grow internationally.
By using accurate algorithms and tailored advertising techniques, it enables publishers to generate a positive feedback loop of user growth and monetization while optimizing ad monetization revenue.
5. AdKaora
The leading mobile-first advertising platform, AdKaora, specializes in contextual and location-based marketing solutions. Since its founding in 2012, AdKaora has grown to be a significant force in the Italian digital advertising market by providing creative ad formats and sophisticated targeting tools that enable marketers to successfully engage their target audience.
AdKaora specializes in mobile advertising and uses cutting-edge technology like real-time bidding, geofencing, and artificial intelligence to create highly focused campaigns. The platform has a 95% viewability rate, an average CTR of 1.2% across all ad formats, and reaches over 30 million unique users every month throughout Italy. AdKaora guarantees the highest levels of data protection and ad quality because it is GDPR-compliant and has IAB Italy certification.
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