An offerwall currency sale, also known as an offerwall multiple credit promotion or offerwall special offer,. It is also referred to as an offerwall multiple credit promotion or an offerwall special offer.
Offerwall currency sales are a fantastic method to give users an extra incentive to complete offerwall activities while also boosting user engagement and loyalty. By providing more credits for every task finished, users are incentivized to stay engaged on the offerwall and avail more deals.
Users earn credits during an offerwall currency sale by completing offerwall activities, which reward their time and effort. They can use these credits to upgrade. To take advantage of the offering, users should act immediately, as offerwall currency sales usually have a limited duration.
1. What is an Offerwall currency sale?
Offerwall currency sales are unique, time-limited promotions where prizes obtained from completing offers in the mobile offerwall are multiplied. The multiplier may vary depending on the promotion, from 1.5x to 10x.
What is an Offerwall currency sale?
We might plan sales of Offerwall currencies at any moment. However, in the US and other major regions, we most frequently plan them around the holidays. We can also schedule them to coincide with any non-holiday-related in-game event. For your convenience, we have listed the most well-liked holidays for offerwall currency sales below.
Offerwall networks generally advise holding a currency sale once or twice a month. Make sure your offerwall network partner is aware of this well in advance so they can motivate the largest advertisers to concentrate their CPE efforts on your game.
2. Offerwall Special Promotions‘ advantages
Special offers from offerwalls can be fantastic method to encourage players and boost interaction with your company. By providing players with limited-time special promotions, you can boost player engagement by encouraging them to take advantage of the deals while they’re still available.
Offerwall Special Promotions’ advantages
Special promotions can also help you gradually raise revenue from your game by incentivizing mỏe in-app purchases in the future (if you are employing a hybrid monetization approach). The following are a few of the key advantages of unique offerwall promotions:
- The number of completed offers rises as a result of increased revenue from your offerwall advertisements and ARPDAU; occasionally, the eCPM also rises as a result.
- Users may begin engaging with offers that require more time to complete (deals can be completed quickly, and some of them can last for almost a month), which can have an effect even after the sale.
- Offering more alluring offers to existing customers will help you re-engage them, and an offerwall currency sale is a terrific opportunity to introduce new users to offerwall advertisements.
- Finally, because offerwall special promotions provide users the opportunity to feel “premium” by earning more currency, they can have a long-term impact on in-app purchases and retention. In this manner, players will want to play the game longer and accumulate more currency.
3. How Can an Offerwall Currency Sale Be Staged Successfully?
A successful offerwall currency sale requires careful thought and preparation before tagging.
Some helpful tips for organizing your next offerwall currency sale are provided below.
1. Change The Appearance Of Your Offerwall Placements
You should alter the normal offerwall traffic driver’s appearance, including the font style, color, and design, for the most impact. It’s not necessary to create an entirely new design for this; it may even take the shape of a notification or a two-sided sign.
Change The Appearance Of Your Offerwall Placements
This draws consumers in and makes it obvious that this is a limited-time deal. Make these appealing by outlining exactly what customers will receive—higher incentives and free hard currency for a constrained period of time. You may effectively boost traffic to your offerwall advertising by doing this.
2. Make it simple to access the Offerwall Special Promotion
Even though the offerwall store will automatically highlight the promotion, don’t forget to run push alerts outside of the game and pop-up advertisements within your game.
Not only do these kinds of notifications increase offerwall engagement from users who are already acquainted with the offerwall ad unit, but they also serve as an excellent means of introducing new users to the advantages of the game format.
Make it simple to access the Offerwall Special Promotion
It would be a nice idea to add an additional access point on the home screen if the game only has one offerwall entry, such as in the shop.
3. Reach out to All Users
You want to make sure that your traffic drivers work for both experienced and novice users. Some publishers are astute enough to include offerwall promotions into their games in a seamless manner. They might put them, for example, on native billboards or screens that the user walks by or uses.
Reach out to All Users
But this kind of technique is less effective for unskilled users. Combine it with simpler placements that ensure awareness and interaction, such as the pop-up advertising discussed earlier.
